Privacy Policy

Effective Date: September 2025

Baseline Africa Tours (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you use our website https://baselineafricatours.com, book a tour with us, or interact with our services.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: Name, email address, phone number, billing details, dietary preferences, and passport information (only where required for bookings).

  • Booking Information: Travel dates, accommodation preferences, and activity choices.

  • Technical Information: IP address, browser type, device type, and cookies to improve website performance.

  • Communication Records: Messages, emails, or enquiries submitted through our contact forms.

2. How We Use Your Information

We use your information to:

  • Process bookings and payments.

  • Communicate with you regarding tours, itineraries, and updates.

  • Provide customer support before, during, and after your journey.

  • Improve our website, services, and guest experience.

  • Comply with legal or regulatory requirements.

3. Sharing of Information

We only share your information when necessary:

  • Service Providers: Hotels, transport companies, guides, and activity partners (only the details required to secure your booking).

  • Payment Processors: To securely handle payments.

  • Legal Requirements: If required by law or regulation.

We do not sell, rent, or trade your personal information to third parties.

4. Data Storage & Security

  • Your data is stored securely and only retained for as long as necessary to fulfil the purposes above.

  • We take reasonable precautions (encryption, secure servers, limited access) to safeguard your information.

5. Cookies & Analytics

Our website uses cookies and analytics tools (such as Google Analytics) to improve performance and understand visitor behaviour. You can disable cookies in your browser, but some site functions may not work properly.

6. Your Rights

You have the right to:

  • Request access to the personal data we hold about you.

  • Request correction of inaccurate or outdated information.

  • Request deletion of your data (subject to booking and legal obligations).

  • Withdraw consent for marketing communications at any time.

To exercise these rights, please contact us at: info@baselineafricatours.com.

7. International Guests

As we host international travellers, your information may be transferred outside South Africa for booking and operational purposes. We take steps to ensure your data is protected under applicable laws.

8. Children’s Privacy

Our services are not directed to children under 18, and we do not knowingly collect their personal information.

9. Changes to this Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised “Effective Date.”

10. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact:

Baseline Africa Tours
Email: info@baselineafricatours.com
Website: https://baselineafricatours.com